Our mission is to create gorgeous and luxurious floral designs while centering on environmentally sustainable practices to help move the floral industry towards a brighter, more conscious future.
At the heart of our unique, A La Carte process is our mission to create a new way of selecting flowers for events. The floral industry leaves a very heavy footprint. From the environmental impact of growing the flowers on industrial farms and shipping them around the world, to the waste generated by each event, there is a lot of room for improvement.
I wholeheartedly support using flowers to communicate deeply felt emotion and to celebrate life’s most important moments. I don’t want to live in a world where weddings and events aren’t made more festive with flowers! However, I do believe that we must all be more conscious with the decisions we make in order to ensure a healthy planet in the future. Flowers are of the earth so we must take care of our earth if we want to continue living with these beautiful blooms.